SmartLabel® Canada, an initiative FHCP helped launch in 2017, improves transparency by letting consumers find detailed information about thousands of food, beverage, personal care, household, and pet care products on their smartphone or computer. SmartLabel® is an innovative program, created by manufacturers and retailers, that gives consumers more information than ever before right at their fingertips. SmartLabel® will change the way people shop and will help them get answers to their product questions wherever and whenever they want it.
Visit smartlabelcanada.org for more information.